Aizen Recruitment, international staffing and head hunting company, for one its client a IT & Communication services provider, is looking for a Digital Marketing Specialist
Location: Milan, Italy
Contract: permanent, 1 or 2 days a week remote work possible
Assisting the country manager in the development of the business by generating opportunities for the sales team
Participating to the implementation of the global marketing and communication strategy at a local level, in relation with the various expertises of the headquarters.
Creating and optimising advertising campaigns (Social Ads, Search Ads...)
Creating an inbounding marketing strategy
Increasing website’s traffic via SEO and being a referent for the website content
Managing and animating the local social media accounts
Promoting and organising on/offline marketing actions: webinars, seminars, trade shows, events, mailing campaigns, etc.
Analysing the performance indicators and implementing corrective actions
Reporting the specificities of the market to the head office (expectations product features, personas...)
Profile
Expertise in marketing, especially in online marketing on B2B market
Good listener and analytic skills
Mother tongue Italian and fluent in a second language French and/ or English