Digital Marketing Specialist

Aizen Recruitment, international staffing and head hunting company, for one its client a IT & Communication services provider, is looking for a Digital Marketing Specialist

Location: Milan, Italy
Contract: permanent, 1 or 2 days a week remote work possible
Benefits: 35k€ - 40k€ gross annual salary fix package

• Assisting the country manager in the development of the business by generating opportunities for the sales team
• Participating to the implementation of the global marketing and communication strategy at a local level, in relation with the various expertises of the headquarters.
• Creating and optimising advertising campaigns (Social Ads, Search Ads...)
• Creating an inbounding marketing strategy
• Increasing website’s traffic via SEO and being a referent for the website content
• Managing and animating the local social media accounts
• Promoting and organising on/offline marketing actions: webinars, seminars, trade shows, events, mailing campaigns, etc.
• Analysing the performance indicators and implementing corrective actions
• Reporting the specificities of the market to the head office (expectations product features, personas...)

• Expertise in marketing, especially in online marketing on B2B market
• Good listener and analytic skills
• Mother tongue Italian and fluent in a second language French and/ or English
• Able to take initiatives

Wished:

• A first experience in Marketing